Her World

95% of chemicals used in fragrances are synthetic compounds derived from petroleum. It has been estimated that more than 3000 different chemmcials are used in fragrance production. Do these figures shock you? Yes, manufacturers are very clever – we see the packaging and the adverts showing flowers and nature, and we assume (as the manufacturer intends us to assume) that the fragrance in the product is derived from nature, but most fragrances are chemically derived. (more…)

There is nothing like wearing a particular fragrance as a signature. Long after you have left the room your fragrance can linger. A particular fragrance can make quite an impact, on both sexes.

Most perfumes are made by combining three scents called notes. The top note lasts the least amount of time, the middle note lasts longer and the base note lasts around 24 hours. (more…)

The biggest trend today in the world of fashion isn’t so much what clothes you are wearing, but rather what—or who’s—fragrance you are wearing. Our noses connect the subconscious with an onslaught of emotions and thoughts, so be sure your fragrance works for you instead of against you! Regardless what the trend is, remember that each one of us has different body chemistry, so the scent that works for one person may not necessarily work for you. (more…)

In the cut-throat world of perfume design and manufacturing, perfume is a complex chemical mixture of essential oils, aroma compounds, fixatives, solvents, beautiful bottles and celebrity-endorsed marketing. For those who wear perfume however, the final product is much more than the sum of its parts: for many, perfume is a much-loved element of personal preparation, as essential as dressing or brushing one’s teeth. (more…)

Most women enjoy picking out a fragrance that is their own. For some women that is a fruity scent and for others they are drawn to a much more flowery scent.

Women’s perfume is a billion dollar business and it’s easy to see why. Women love feeling their best and perfume helps them to feel fresh and clean. (more…)

For the past few years, there has been a lot of buzz about green tea. Merchants promote all kinds of green tea products, from the logical drinks to skin care products and other items. Green tea is full of antioxidants, believed to help prevent cancer and slow aging, and has also been shown to help lower cholesterol and get rid of headaches. (more…)

Whether you have never regularly worn a fragrance, are tired of your old one, or would like to expand your repertoire for the new season, choosing a new perfume fragrance is something that should be done carefully, particularly since fragrance products can be expensive. A little often goes a long way, so if you buy it and end up not liking it, it can result in a lot of waste, not to mention that you are now back where you started. (more…)

Have you ever thought about the names of the perfumes? Why each of them has its specific own name? Is it a spontaneous decision to name a perfume “JOY”, “Shalimar” or “CHANEL N’ 5” ? Why N’ 5 and not N’ 6 , N’ 7 or N’ 8?

“Perfume”, says Sophia Grosjman, IFF’s star perfumer, “is a promise in a bottle”. (more…)

There is not an ultimate advice because everyone interprets odors in their own way, and the same fragrance can smell totally different considering type of skin, hair color, temperament and even the season of a year. There are important nuances if you do not want to seem vulgar or lacking of taste. (more…)

“Carmen. I want every woman to be mysterious and ardent. I have this urge to be alive. To be somebody. I’m a gypsy by nature. I am Carmen.” (from a conversation with Sophia Grosjman, one of outstanding perfumers in the world).

This answer was expected from Sophia Grosjman, one of the most brilliant and famous contemporary perfumers in the world. She has worked on blockbuster fragrances like Eternity, Tresor, Jaipure, Kashaya and Paris. (more…)